For years, I introduced myself as a virtual assistant. It was accurate enough. I was helping businesses run. I was handling the things that kept falling through the cracks. I was the person clients called when they were overwhelmed, understaffed, or just couldn't keep up with everything on their plate. But somewhere along the way, I started to notice something. The work I was doing wasn't really "virtual assistant" work anymore, if it ever truly was. I wasn't just checking things off a to-do list. I was building things. I was looking at how a business op[...]


